Miriam Vareldzis, fragrance designer and founder of 40notes Perfume, has a life-long relationship with scent. With nearly 20 years experience in the fragrance industry, Miriam worked as a professional fragrance evaluator with International Fragrance & Flavors (IFF), the acclaimed fragrance house, where she was mentored by world-renown noses and perfumers. She has helped guide fragrance development for some of the most successful brands in the world. Her clients have included Donna Karan, Calvin Klein, Unilever, Gap, Banana Republic, Victoria’s Secret, as well as celebrity and niche perfumery projects. Miriam now focuses her olfactive talents on her own company 40notes Perfume, a luxury niche fragrance company, ...

This hub pairs 40 Notes Perfume's brand profile with the current 7 40 Notes Perfume fragrances we track, including price coverage and the note families that appear most often across the collection.